1. Capture, processing and application of your personal data
1.1 Anonymous use of our website
You are welcome to visit our website anonymously without providing your personal data.
On your first visit to our website, however, we request your consent to the placement of other cookies on your device and to the monitoring of your user behavior in regard to our website. In this way we are better able to understand how customers use our website and can improve our website's product range and services, which will benefit you as a result in terms of a more tailored website experience and targeted range of products. Where you have subscribed to our newsletter (see clause 1.2below), we apply this user information too, so that you receive personalized communications that match your specific interests and preferences. Under clauses 2.2, 2.4 and 2.5 below, you will find detailed explanations about the cookies and website analysis tools which we use for this purpose, and on your right of objection to them.
Where you do not agree with the approach set out above and prefer to remain completely anonymous, please use the available deactivation mechanisms to indicate that you do not give permission or that you withdraw such permission with future effect (see clauses 2.2, 2.4 and 2.5 below). In this case we will only capture certain anonymous data which is not directly related to your person. Thus, for example, we record the number of visitors to our website, browsing patterns and areas of interest. We analyze this information so we can understand how our customers use our website and can interpret trends, statistics and the needs of our customers. This enables us to improve our website along with our customer service.
Unless indicated otherwise above, we only record your personal data if you share it with us voluntarily, e.g. by sending an inquiry or requesting a specific service. Without your express consent and unless indicated otherwise in this data protection policy, we use the personal data shared by you solely to the extent this is necessary for the use by you of our website, including the processing of your inquiries and the performance of the requested services. Furthermore, we use any personal data that we receive solely in anonymized form (i.e. in a form that is not identifiable, and which permits no inferences as to your identity) for statistical purposes and for internal evaluation for the improvement of our products and services. Your data will not be processed for other purposes or to an extent that goes beyond this data protection policy unless this is expressly permitted or required by law.
1.2 Registration for the newsletter
You have the option of registering for our newsletter. Where you do so we request your consent to the storage and processing of your name and your email address. We use such data solely for the purpose of sending you regular updates by email about Medaxis's services and products. As part of your registration we also obtain your consent to our personalizing the content of our newsletter in line with your needs and interests based on the data received from you and stored about you, such as your account information, order history or other information provided by you (including, for example, your participation in surveys). Where you have also given your consent to the placement of cookies and to the monitoring of your user behavior on our website (see clause 2.2 below), we use data about your use of our website so you can receive personalized messages in line with your specific interests and preferences.
Once you have registered for the newsletter you will receive a confirmation email with a link. You need to click on this to confirm your registration. This two-stage activation process helps us ensure that the owner of the email account consents to receiving our newsletter.
By registering for our newsletter you also consent to your use of our newsletter, such as your opening of emails and email clicks, being recorded by Medaxis using an analysis tool of Campaign Monitor Pty. Ltd., Level 38, 201 Elisabeth Street, Sydney NSW 2000 (Australia) ("CampaignMonitor"). This tool also records data on the forwarding of emails, undeliverable emails and log-outs. The data captured by CampaignMonitor includes your name, your email address and your location.
Our service providers process this data as our service providers solely on our behalf and according to our instructions in order to facilitate our analysis of the use of our newsletter, to personalize your newsletter communications, to compile reports on newsletter activities and for other statistical and analytical services in connection with the use of our newsletter. Your data is not used for other purposes.
As your service provider may potentially be based in a country which, in certain circumstances, does not provide the same level of data protection as is regarded as appropriate in your home country, particularly in Switzerland and the EU/the EEA, we have taken the necessary steps to ensure that your personal data is adequately protected when being sent outside Switzerland and/or the EU/the EEA.
2.1 Necessary cookies
Cookies are small text files that our website would like to place on your computer or other web-enabled devices such as tablets or smartphones. Where your browser settings accept cookies, your browser inserts the text in a small file.
2.2 Consent to cookies and personalized monitoringg
When you view our website, we request your consent to the placement of other cookies on your device by displaying a cookie banner to you ("Consent to cookies"). These cookies are not essential for the functioning and performance of our website but they help us capture some of your personal data in relation to your user behavior on our website so we can improve the products on offer on our website and our services or send you more tailored information, including targeted offers (see clauses 2.4 and 2.5 below on the corresponding cookies that are placed for the purposes of web analyses and remarketing). Where you have registered for our newsletter (see clause 1.2 above), we apply this website user information too, so that you receive personalized communications that match your specific interests and preferences. With your consent to cookies you state your consent also to the placement of cookies for the purpose of activating the ShareThis service (see clause 3 below).
The cookie banner tells you the main purposes of additional cookies and your options and where you can obtain further information. By continuing to use our website after the cookie banner has been displayed you declare your agreement to the approach described.
2.3 Managing your cookie settings
Most browsers are set by default to accept cookies. You have the option of changing your settings so that cookies are rejected on principle, cookies already stored on your device are deleted or you receive a warning prior to a cookie being stored. For more on how your can adapt or adjust your browser settings please consult your browser guide or see www.aboutcookies.org or www.allaboutcookies.org.
Where you do not accept any cookies this can adversely affect the operationality of the website and it may mean that some of our features and services on offer are unavailable to you.
Where you use different devices to access our website (e.g. smartphone, tablet, computer etc.) you need to ensure that each browser on each device is adjusted in line with your cookie preferences.
2.4 Use of Google Analytics
As our data processor Google uses this data to make it easier for us to analyze the use of our website, to create reports about website activities, and for other statistical and analytical services in relation to the use of our website. The IP address sent by your browser within Google Analytics is not linked to other data managed by Google.
You can prevent the capture of data generated by the cookie on your use of this website (including your IP address) and deactivate monitoring by Google Analytics on all web pages by downloading and installing here a browser plugin.
As an alternative to installing the browser plugin, for example, where you view our website via browsers on mobile devices, you can also deactivate monitoring by Google Analytics by clicking on the following link: deactivate Google Analytics.
In this case an "opt-out cookie" is stored in your browser which prevents any monitoring of your use of this website by Google Analytics. Please note that you need to reactivate the shut-off where you delete all the cookies stored on your device.
What is more, deactivation needs to be carried out on every device you use to view our website.
An overview of Google's data protection regulations is available at here.
2.5 Use of Google Analytics' advertising features
Depending on the pages you visit on our website, we also use certain Google Analytics advertising features such as, for example, reports on demographics and interests, as well as remarketing features.
To enable these features, Google saves a "Doubleclick cookie" from a third-party provider on your device (where you view certain of our website's pages or webpages of other providers that have introduced advertising features based on Doubleclick cookies).
The Doubleclick cookie saves information on your use of our website (and potentially other pages viewed within the Google advertising network), including the pages visited, advertisements viewed, pages viewed, user interaction data, browser Information, IP address, a cookie ID and your search history. Without your prior consent Google will link neither your name nor other personal data to your Doubleclick cookie.
We use Google Analytics to analyze the data stored in the Doubleclick cookie to obtain statistical reports on the demographic data of our users (age, gender) and on their interests. These reports help us understand our users better and improve our website and services.
Furthermore, we use remarketing features of Google Analytics to conduct advertising campaigns (including Google AdWords) for the users of our website. Based on their earlier visits to our website (and the interests shown during these earlier visits) these users receive appropriately targeted advertising when browsing other webpages within the Google advertising network. We use the advertising features of Google Analytics potentially also to measure the effectiveness of advertising campaigns.
Please also note that the Doubleclick cookie makes it possible for Google and other third-party providers to send targeted advertising (based on your earlier visits to our website and/or other webpages). These advertisements can be displayed on Google webpages and/or those of other providers participating in the Google advertising network.
You can manage your preferences and the deactivation of interest-based Google advertisements in your Google Advertising settings. In this case the Doubleclick cookie's unique cookie ID is overwritten and cannot be linked to a specific browser. Please note that a new Doubleclick cookie can be stored if you delete all cookies from your device and you therefore potentially need to renew your deactivation settings.
If you want to permanently deactivate the Doubleclick cookie, we ask you to download and install a corresponding browser plugin here.
An overview of Google's data protection regulations is available at here.
2.6 Other third-party cookies
Some content or applications, including advertisements, on the website may come from third-party providers who are unconnected with us. They may potentially store cookies on your device for their own purposes. We do not monitor these third-party tracking technologies or their use.
You can prevent storage and monitoring by such third-party cookies by adjusting or amending your browser settings accordingly. For more information please see your browser guide.
3. ShareThis Social Plugin
This website uses a social plugin from the ShareThis service ("ShareThis-Plugin") which is operated by ShareThis Inc., 4005 Miranda Avenue, Suite 100, Palo Alto, CA 94394 USA ("ShareThis"). The ShareThis service allows users to share the content of our website more easily via social networks such as facebook.com, twitter.com, LinkedIn.com and pinterest.com ("Social Networks“).
If you view a page that contains the ShareThis plugin, your browser may potentially create a direct connection to the ShareThis servers and download the ShareThis plugin and its contents onto your browser in order to integrate it into the website you visited. The ShareThis plugin places cookies on your device and tells ShareThis that you have viewed the relevant page having accessed it from our website. Other data can be captured in an interaction with the ShareThis plugin, e.g. where you click on the ShareThis icon and/or share contents with the sharing icons. The data captured by ShareThis may contain user data, including your IP address and geographical location, as well as technical data such as e.g. the type of browser or operating systems used.
According to the ShareThis data protection policy, your data is used to collect non-personal, demographic and behavior data (for the grouping of users with common interests into audience segments), for other related purposes (such as a better understanding of the interests or activities of users of ShareThis services), and for statistical analyses of how the pages are used. Unless you give ShareThis your consent, personal data will not be stored or used by ShareThis.
When you access a page that contains the ShareThis plugin from our website, your browser may potentially also create a direct connection with the servers of the social networks implemented within the ShareThis plugin. These social networks may potentially store cookies on your device for their own purposes and communicate this personal data.
The capture, storage and use of such data via ShareThis or the relevant social network is not controlled by Medaxis and Medaxis has no access to the captured data. Please read the data protection policies of ShareThis and of the relevant social networks carefully before using the relevant features. You can find ShareThis's data protection policy here.
You can deactivate the capture of your user and technical data by ShareThis by clicking the link "Do not track" at the very end of the ShareThis popup window which appears when you click on the ShareThis icon on our website. You are then taken to the ShareThis data protection policy where you can implement deactivation by clicking on the top button "Deactivate now". You can also access this button directly here.
This website also contains videos provided by YouTube LLC ("YouTube"). The use of YouTube services requires a connection to YouTube's servers in the USA. Certain data is sent to YouTube during this process. For all videos integrated within our website we have activated the data protection extension provided by YouTube. This means that YouTube data about a visitor to our website is only stored where he/she plays an integrated video. The capture, storage and use of your data via YouTube is not controlled by Medaxis and Medaxis has no access to the captured data. Please read YouTube's data protection policy carefully before using YouTube features.
You can find further information on the capture and use of your data by YouTube and on your rights in this regard in the YouTube data protection policy at www.youtube.com.
5. Google Maps
This website uses Google Maps ("Google Maps"), a map service of Google, Inc. ("Google") to display interactive maps.
So you can be shown the requested maps, your IP address is captured by Google and may be sent by Google to servers in the USA and stored there. Furthermore, Google may capture data on your use of Google Maps. Please note that Medaxis does not control the capture, storage or use of such data by Google and has no access to the captured data. Please read the Google data protection policy carefully before using features of Google Maps. You can find Google's data protection policy here.
By using Google Maps on our website you declare your agreement to Google's terms and conditions of use, which you can view here.
Medaxis may occasionally carry out surveys via this website. Unless indicated otherwise, the personal data sent by you for your participation in these surveys will only be captured, processed or used to the extent this is required in order to carry out the relevant survey or competition. Prior to your participation we will inform you which data we capture and how we wish to use the captured data..
The forms used in our surveys are often generated using Wufoo, a service operated by SurveyMonkey Inc., 101 Lytton Avenue, Palo Alto, CA 94301, USA. We have entered into corresponding agreements to ensure that Wufoo captures and processes your data solely on our behalf and according to our instructions. Wufoo will neither sell your data nor pass it on to third parties. You can find more details here in Wufoo's data protection policy.
7. Sharing of your personal data
7.1 Medaxis operates this website as the data controller.
7.2 Furthermore, Medaxis works together with external providers of technical services who are authorized to carry out services on our behalf and in accordance with our instructions. These organizations may be given access to your personal data but solely to the extent this is necessary for the use by you of our website, including the performance of our services and/or the processing of your inquiries or orders. Thus Medaxis may occasionally commission service providers to host our website or store your data or analyze the data captured under clause 2. These service providers are not permitted to pass your personal data on to unauthorized third parties or use this for purposes other than as indicated. Some of these service providers may be based in countries outside Switzerland and the EU/the EEA which do not provide the same level of data protection as in your home country. However, Medaxis has entered into appropriate agreements with these service providers to ensure that all necessary steps are taken for the protection of your personal data in accordance with the applicable requirements. In case of further questions about our service providers, please contact us as indicated under clause 9 below.
7.3 Unless otherwise indicated above, we do not send your personal data to third parties without your prior consent unless we are legally obliged to do so.
8. Storage of your personal data and data security
Your data will be stored on servers in Switzerland. Furthermore, Medaxis may commission providers of cloud services based outside Switzerland and the EU/the EEA, including in the United States of America (USA), to host and process your personal data for storage, communication and marketing purposes. As the laws in these countries may potentially not envisage the same level of data protection as is regarded as appropriate in Switzerland or the EU/the EEA, we have taken the necessary steps to ensure that your personal data is properly handled and protected and to ensure that it is processed solely on our behalf and in accordance with our instructions.
We treat your personal data confidentially. We have implemented appropriate technical and organizational security measures to protect your personal data against unauthorized sharing, unauthorized access, corruption, misuse and against accidental or wrongful erasure.
9. Your rights/How to contact us
According to the provisions of the data protection laws as amended from time to time you have the right to request information on the data stored with us. Furthermore, you have the right, where relevant, to request the correction, erasure and/or blocking of your personal data and/or object to the processing of your personal data on justifiable grounds.
In case of questions relating to the capture, processing and/or application of your personal data or the enforcement of your rights, please send us an email at firstname.lastname@example.org.
Appendix: declarations of consent
In order to facilitate complete transparency in regard to our processes we provide our users with the content of the declarations of consent obtained in relation to our website. In connection with your use of our website you may have expressly given one or more of the following declarations of consent:
Registration for the newsletter
I wish to register for the Medaxis newsletter to receive regular updates and information on the products and services that are offered in the area of micro water jet technology debridement of Medaxis AG, Bahnhofstrasse 9, 6340 Baar, Switzerland.
Note re data protection: you can unsubscribe from our newsletter at any time by clicking the link "unsubscribe" at the end of the newsletter email you have received or by sending an email to email@example.com.
- Consent to cookies